Design an advertisement for a product, service or brand. If possible, take a photograph or create a video on youtube that you can link to. Explain how the material of this unit helped you develop a more effective advertisement.
Introduction
Welcome to the enchanting world of nifflers! In this advertisement, we will delve into the captivating universe of Fantastic Beasts and showcase the delightful merchandise available at Universal Studios Park. Whether you’re a devoted fan of the movies or simply captivated by the whimsical charm of magical creatures, this advertisement is designed to pique your curiosity and bring a touch of magic into your life.
Within the realm of Fantastic Beasts, nifflers are mischievous and lovable creatures known for their insatiable attraction to shiny objects. As you explore the magical world created by J.K. Rowling, you can now bring a piece of that enchantment home with the range of niffler merchandise available at Universal Studios Park. From cuddly plush toys to intricately crafted figurines, the niffler merchandise captures the spirit and allure of these marvelous creatures.
So sit back, open your imagination, and prepare to be mesmerized as we take you on a captivating journey through the world of nifflers and their enchanting merchandise. Let the magic unfold!
Body
In the video “Classical Conditioning in Consumer Behavior / Advertising,” Damien Arthur explains how classical conditioning can be used in advertising to associate positive emotions with a product or brand. To apply this concept to our advertisement, we will create a storyline that elicits feelings of excitement, wonder, and joy associated with the magical world of Fantastic Beasts.
Diving into the world of niffler merchandise, it is essential to understand the target audience and their unique characteristics. In this case, our target audience consists of fans of the Fantastic Beasts series, both young and old alike, who are captivated by the magical elements and whimsical charm of the films. These individuals are drawn to the allure of fantastical creatures and are keen to bring a piece of that enchantment into their own lives. By recognizing this demographic, we can tailor our advertisement to resonate deeply with their interests and desires.
Furthermore, instrumental conditioning examples in marketing have guided us in the establishment of incentives to shape consumer behaviors. By offering exclusive rewards and opportunities to those who engage with the niffler merchandise, we tap into the psychological principle of reinforcement. Customers who make a purchase may gain access to limited edition items, enjoy special discounts, or even enter a contest for a chance to win a trip to Universal Studios Park. These incentives not only motivate potential customers to take action but also instill a sense of value and exclusivity, heightening their desire to become a part of the magical niffler experience.
To truly captivate our target audience, the visual and auditory elements of our video advertisement play a crucial role. We will seamlessly blend scenes from the Fantastic Beasts movies, featuring beloved characters interacting with nifflers, with glimpses of the enchanting niffler merchandise available at Universal Studios Park. The soundtrack will be carefully selected to evoke emotions of excitement, adventure, and a touch of whimsy, reinforcing the connection with the cinematic universe. By marrying captivating visuals, nostalgic references, and a captivating soundtrack, we are confident in our ability to transport viewers into the mesmerizing world of nifflers and ignite their desire to embrace the merchandise.
Conclusion
By seamlessly blending captivating visuals, familiar characters, and a carefully curated soundtrack, our video advertisement seeks to transport viewers into the enchanting world of nifflers. Through this captivating journey, we hope to ignite their imagination, deepen their connection with the merchandise, and ultimately motivate them to embark on their own magical adventure.
The knowledge gained from the material in Unit 5 has been invaluable in designing a more effective advertisement. Understanding the principles of classical conditioning in consumer behavior has allowed us to create associations between stimuli and positive emotions, while instrumental conditioning examples in marketing have guided us in shaping consumer behaviors through enticing incentives. By incorporating these concepts into our advertisement, we have developed a powerful and persuasive message that resonates deeply with our target audience.
References
Damien Arthur. (2020, September, 6). Classical conditioning in consumer behavior / Advertising. [Video]. YouTube. https://youtu.be/hPlvJ8Qni2g